Sheila
Honestly the best self tanner I've ever tried. No orange just a beautiful gradual bronzed look. Easy to appy. No streaks.This is going to be my go to product to make me feel sunkissed
Linda
and 100,000+ others purchased
Reverse-aging Tanning Butter
Adapts naturally, never turns orange
Plumps and smooths crepey skin
Makes mature skin look younger
Foolproof application, you control depth
Created with Australian skincare innovation, and designed for 40+.
Replenishes the oil and moisture, softens the look of wrinkles, and revives tired-looking skin… then builds a smooth, self-adjusting golden tan.
Shipped Today
Exclusively at itsbronze.com
Selling out fast
Due to high demand, quantities are limited.
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30-day money-back guarantee
Try it worry-free. If our reverse-aging tanning butter does not give you younger-looking, smoother skin and an authentic golden glow, you will get your money back. Details in “Shipping and returns” below.
What makes it different?
Bronzé is the easiest self-tan engineered to make mature skin look younger, not older.
Instead of drying alcohol that accentuates wrinkles, Bronzé blends slow-release natural erythrulose and micro-dose plant DHA directly into squalane, shea butter, and cocoa butter. As you smooth it on with bare hands, rich plant lipids plump crepey alligator skin, while adaptive botanical sugars react with your skin proteins for an authentic golden tone that never turns orange. It leaves your skin visibly firmer, younger, and attractive in shorts or sundresses.
It is 100% transfer-proof with zero sticky wait time. Get dressed in three minutes and go live your life while your youthful glow develops.
Adapts naturally, never turns orange
Plumps and smooths crepey skin
Makes mature skin look younger
Foolproof application, you control depth
Does it work on my skin?
Our Reverse-Aging Tanning Butter is formulated specifically for mature, dry, thinning, and sensitive skin, adapting smoothly across fair, medium, and olive undertones. Slow-release erythrulose works with your unique skin proteins so color never clashes, while squalane and plant butters deeply hydrate parched tissue on your neck, arms, and legs.
How do I use it?
Step 1: Prep on Clean Skin
Apply after showering on clean, dry skin. Bronzé functions as an intensive anti-aging lipid moisturizer, replacing your body lotion, body oil, and self-tanner in one step. No separate moisturizer needed.
Step 2: Smooth on with Bare Hands
Scoop into your palms. Massage evenly across your arms, legs, chest, and body in smooth circular strokes, just like applying a luxury body butter.
Step 3: Glide over Crepey Trouble Zones
Smooth gently over rough knees, elbows, ankles, and neck. Our lipid-rich squalane and plant butters instantly quench parched tissue, plumping fine wrinkles so color glides evenly across silky skin.
Step 4: Dress and Live Your Life
Wash your palms with soap and water. The transfer-proof formula absorbs completely in 5 minutes. Put on your clothes immediately and go live your life with zero sticky waiting and zero stains on white sheets. Wait at least 4 hours before washing the butter away. Reapply every 5-7 days.
How does the money-back guarantee work?
Experience a younger-looking tan with zero risk. Our Reverse-Aging Tanning Butter comes with a complete satisfaction promise: if you do not love your smoother, visibly plumper, glowing skin, we will make it right with a full refund, no questions asked.
Trying a self-tanner online can feel risky after past orange disasters and ruined sheets. Try Bronzé on your skin for 30 days. If your crepey skin does not look noticeably smoother and your complexion does not look younger and naturally golden, let us know and we will refund you immediately.
Ingredients
Revitalizing ingredients
1. Squalane: Deeply hydrates and restores cellular elasticity, plumping thin crepey skin and softening wrinkles
2. Natural Erythrulose: Slow-acting botanical sugar that adapts to your skin proteins for an authentic golden glow with zero orange tint
3. Shea and Seed Butters: Restorative lipid blend (shea, cocoa, and jojoba) that cushions depleted tissue, repairs the skin barrier, and creates a polished, youthful finish
Shipping and returns
We offer Worldwide Shipping! It’s free for orders over $100.
Orders dispatch promptly within 12 to 36 business hours. Delivery typically takes 5 to 7 business days with tracking included at zero extra cost. We also provide priority insured shipping at checkout for $14.99 USD for expedited handling.
Returns:
All returns must be postmarked within 30 days of delivery. If you are not completely satisfied, return your jars for a prompt refund. See our return policy for more information.
Loved by 100,000+
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Sheila
Honestly the best self tanner I've ever tried. No orange just a beautiful gradual bronzed look. Easy to appy. No streaks.This is going to be my go to product to make me feel sunkissed
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Gwen S.
…my pale skin has seen better days. But this butter has changed my life. The color is gorgeous, not a hint of orange and no obnoxious smell. I have a beautiful tan again for the first time in years! If I had to list a complaint it would only be that it takes too long to receive my order after placing it.
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Verified purchaseTracy D.
I did not expect to like this as much as I do. Just received and I’ve used about 3 times. Gradual natural tan. No streaks, no bad smell. Moisturizing. Doesnt make my brown spots and mature skin look worse. I feel like it took a while to receive but I will order again!!
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Verified purchaseShelley C.
Absolutely the best self tanning I have ever used. Blends beautifully, not greasy and gradually tans. Usually i have problem spots, ankles, knees, feet….but not with this butter. A little goes a long way! No unpleasant odor. Very pleased!
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Verified purchaseAmy S.
I have used it once and I am already loving it! My legs are a fabulous color, as well as smooth. The butter smells nice, is easy to apply, and it's even! On top of that, the jar will probably last me the summer, for a little bit goes a long way. I've wasted so much money trying to achieve a little color without harming my skin, and I finally found the answer.
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Carolyn S.
Very easy to put on. Not any different than putting on my daily lotion. No prep, no mess and no streaking. Gives my skin a very nice color. I received alot of compliments on my tan. The smell was not to my liking, however people did complement the smell so it was acceptable.
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Verified purchaseValerie N.
My new absolute favorite! This really works so so happy with this product! Goes in easy without staining and doesnt smell or make you look orange!! Thank you
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Verified purchaseJulie W.
Streak free and not orange! A " healthy" looking color. Plus it's good for your skin!
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Verified purchaseCynthia P.
Love it!!! I have used literally every self tanner and this one is a 10!easy to apply beutiful results.
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Product photoVerified purchaseStephanie Z.
First tanning cream ive ised that actually moisturized my skin. The color really last!
Photos show Bronzé models · Review texts are from real customers
Tanning butter that makes you look younger
Meet the easiest self-tan designed to make mature skin look younger, not older. Our reverse-aging formula blends slow-release erythrulose and squalane into rich plant butters to eliminate the guesswork. It sinks into dry tissue to plump crepey folds, soften lines, and create an authentic golden radiance that makes your husband notice unprompted. 100% transfer-proof with zero sticky wait: smooth on with bare hands, get dressed, and live your life.
Adapts naturally, never turns orange
Plumps and smooths crepey skin
How does it work?
Our Reverse-Aging Tanning Butter works through a simple dual-action mechanism.
First, squalane and rich seed butters melt into dry tissue, instantly plumping crepey folds and restoring lost moisture.
Next, slow-release erythrulose and micro-dose DHA bond gently with skin proteins, letting your unique cellular chemistry guide the golden tone.
The result is authentic sun-warmed radiance blooming from healthy skin. Fine lines fade, crepey texture smooths out, and you look ten years younger. Transfer-proof, never orange, and fades evenly like a real suntan.
Makes mature skin look younger
Foolproof application, you control depth
Real results
97%
Said their tan looked completely natural and never turned orange
Based on an eight-week independent customer panel
98%
Reported crepey texture, alligator shins, and fine lines looked visibly smoother and plumper
Based on an eight-week independent customer panel
96%
Agreed it was the easiest self-tan to use, 100% transfer-proof with zero stains on white sheets
Based on an eight-week independent customer panel
Why Bronzé? (Besides looking younger and irresistible)
 |
Others | |
|---|---|---|
| Adapts to individual undertones with zero orange tint | ||
| Reverses crepey texture and smooths wrinkles with squalane | ||
| Replaces body oil, body lotion, and self-tanner in one step | ||
| 100% transfer-proof with zero waiting time | ||
| Foolproof application with zero streaks or ruined white sheets |
Skin-Loving Ingredients
Clean, restorative nutrients your mature skin will thrive on
Squalane
Restores vital cellular bounce and elasticity, deeply plumping thin crepey skin and softening stubborn wrinkles
Natural Erythrulose
Slow-release botanical sugar that bonds with your skin proteins for an authentic golden tan with zero orange tint
Shea and Seed Butters
Rich lipid cushion of shea, cocoa, and jojoba that repairs parched skin barriers and eliminates alligator texture for a silky, polished glow
Squalane
Restores vital cellular bounce and elasticity, deeply plumping thin crepey skin and softening stubborn wrinkles
Natural Erythrulose
Slow-release botanical sugar that bonds with your skin proteins for an authentic golden tan with zero orange tint
Shea and Seed Butters
Rich lipid cushion of shea, cocoa, and jojoba that repairs parched skin barriers and eliminates alligator texture for a silky, polished glow
Frequently asked questions
How to apply?
Step 1: Prep on Clean Skin
Apply right after showering on clean, dry skin. Bronzé functions as an intensive anti-aging lipid moisturizer, replacing your daily body lotion, body oil, and self-tanner in one step.
Step 2: Smooth on with Bare Hands
Scoop a dollop into your palms. No mitt required. Massage evenly across your arms, legs, chest, and torso in smooth, circular strokes, just like applying a luxury body butter.
Step 3: Glide over Crepey Trouble Zones
Smooth gently over rough elbows, knees, ankles, and neck. Our lipid-rich squalane and plant butters instantly quench parched tissue, plumping fine wrinkles so color glides evenly across silky skin.
Step 4: Wash Hands, Dress, and Live Your Life
Wash your palms with warm soap and water. The transfer-proof formula absorbs in 3 minutes. Get dressed immediately and go live your life with zero sticky waiting and zero transfer to white sheets.
How long does the tan last?
Our lipid-rich formula builds a gradual golden warmth that lasts 5 to 7 days before fading softly. Because it nourishes living skin cells with squalane and plant butters instead of coating dead tissue with drying alcohol, color fades evenly without peeling, cracking, or looking patchy. Reapply two to three times a week to maintain your youthful radiance.
Can I control how dark I get?
You are in complete control. A single application gives you a soft, rested glow that eliminates washed-out dullness. For deeper golden radiance, apply two days in a row. Maintain your ideal tone by applying two to three times a week to keep skin silky and glowing.
Will it irritate sensitive or thinning mature skin?
Bronzé is dermatologist-tested, hypoallergenic, and formulated for sensitive, thinning, post-40 skin. We eliminate drying alcohol, synthetic dyes, parabens, and sulfates. In our panel, 98% of women confirmed their skin felt calmer, deeply hydrated, and noticeably smoother.
How does the money-back guarantee work?
Experience Bronzé with zero risk. Every order is backed by our 30-day money-back guarantee: if your skin does not look visibly younger, smoother, and naturally golden, we will issue a full refund with no questions asked. Try it in your own home for a full month.
Where do you ship to?
We offer tracked worldwide shipping to over 65 countries. Orders dispatch swiftly from local fulfillment centers with tracking provided by email.
Can I return my order?
Yes. If you are not completely thrilled with your results, simply contact our support team within 30 days of delivery. We will promptly provide return instructions and process your refund.
Do I have to pay import duties and taxes?
No surprise duties or import taxes. The price you see at checkout is the final total delivered straight to your doorstep.
Why is Bronzé the best choice?
Reverse-Aging Results
Plumps skin, instant compliment magnet
Trusted by 100,000+
Loved by women over 40
100% Clean and Foolproof
Transfer-proof, vegan, never orange
Real customers, unreal tans
Customer Reviews
5,223 reviews
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D. M.
This gradual tanning butter is awesome. I love the tan, does not make you orange. I ve used a tanning bed for years, was looking for alternative.
I read about this tanning butter on Facebook, ordered it and was so happy I did. Great tan and great product. -
D. K.
Works great. No streaking. Nice color with one application
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Lynn
Very easy to use spreads very evenly and leaves a non-streak bronzing!!!
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Debra S.
I have tried many self tanners. This is by far the best. It is easy to apply and leaves my skin looking and feeling great.
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Holly W.
No mess. No smell. No streaks . No orange look.
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Karen G.
So moisturizing and the color is gorgeous. Not orange or yellow. My favorite self tanner!
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Linda S.
Love Bronze Gradual Tanning Butter. Never looks fake or orange.
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Irene R.
The Bronze gradual tanning butter makes my skin soft and softens the look of my sun spots. Will continue to use.
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R. W.
I had my doubts, thinking it was behaving like many other tanners I have been using. But that was the problem. I was using several at once and saw streaks and an ugly yellow splochy color. Then I started using it exclusively and saw a real improvement. Its a golden color that remains for several days and doesn't come off on my clothes. I like it but wish it was a little browned color. Im going to try using it more often and see if it makes a difference.
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Gwen S.
I am 69 years old, my pale skin has seen better days. But this butter has changed my life. The color is gorgeous, not a hint of orange and no obnoxious smell. I have a beautiful tan again for the first time in years! If I had to list a complaint it would only be that it takes too long to receive my order after placing it.
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Carolyn S.
Very easy to put on. Not any different than putting on my daily lotion. No prep, no mess and no streaking. Gives my skin a very nice color. I received alot of compliments on my tan. The smell was not to my liking, however people did complement the smell so it was acceptable.
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Jamie M.
I love this product.There’s a gradual progression of color and no streeks. Smells good!
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Valerie N.
My new absolute favorite! This really works so so happy with this product! Goes in easy without staining and doesnt smell or make you look orange!! Thank you
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Paula P.
Love this stuff!
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Janis O.
Can I put it on with lotion? My skin seemed dry after use. Otherwise, It is good!
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Natalie L.
Gives great color and doesnt have an off-putting smell! Works quickly too!
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Renee F.
Love it
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Lori P.
Works great and moisturizes skin. Have to apply lightly, or it takes a while to dry. Great non orange tan
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Sheri T.
This is a excellent self tanner! Doesnt smell like a tanner lotion at all, its a coconut scent. Leaves your skins smooth
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Amy S.
I have used it once and I am already loving it! My legs are a fabulous color, as well as smooth. The butter smells nice, is easy to apply, and it's even! On top of that, the jar will probably last me the summer, for a little bit goes a long way. I've wasted so much money trying to achieve a little color without harming my skin, and I finally found the answer.
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Susan G.
Excellent product! Moisturizing and lovely tan!
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Penny P.
This is the PERFECT self tanner ♥️
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Cynthia P.
Love it!!! I have used literally every self tanner and this one is a 10!easy to apply beutiful results.
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Tracy D.
I did not expect to like this as much as I do. Just received and I’ve used about 3 times. Gradual natural tan. No streaks, no bad smell. Moisturizing. Doesnt make my brown spots and mature skin look worse. I feel like it took a while to receive but I will order again!!
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Patricia W.
Finally arrived and absolutely love it.
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Suelynn G.
At first when it turned orange on me and I was disappointed. But after showering and the tan was a nice bronze color I was very happy with it! It’s been 7 days now and my tan still looks great!
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Gwendolyn M.
So thick and rich and gives great color!
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Shelley C.
Absolutely the best self tanning I have ever used. Blends beautifully, not greasy and gradually tans. Usually i have problem spots, ankles, knees, feet….but not with this butter. A little goes a long way! No unpleasant odor. Very pleased!
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Laura C.
Easy to apply with great results. Would definitely buy again!
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Carolyn B.
Love it!!! Very good moisturizer & tans amazingly
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Dawn S.
This really does work. A little goes a long way. I just wish it wasn't so thick. Good color and it isn't an orange or unnatural color.
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Stephanie Z.
First tanning cream ive ised that actually moisturized my skin. The color really last!
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Ida V.
I like this bronzer a lot. I mix the bronzer in with my face moisterizer and body lotion. It works great. I have also used it on my body without lotion and it works just how the company claims. Love it!
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Kimberly S.
Love it!!!
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Margaret P.
This stuff is great. Gives you nice color and is easy to apply.
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Julie W.
Streak free and not orange! A " healthy" looking color. Plus it's good for your skin!
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Kayron C.
I really love this product! Its is a tich cream and tans you golden. Do have to be careful around your feet, but otherwise i absolutely love it!!
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Iris C.
Love it!
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Mona W.
I like thd textile and feel of the butter. Will updat when I use it today
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Caroline F.
Great product love it color lasts for a week
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Sherrie W.
Love this product. Goes on easy with no streaks and last for a good while
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Tracy B.
Product feels nice and gets pretty dark overnight. Seems to last well also.