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10 Reasons Why 20000+ Women Are Replacing Tanning Beds with Bronzé
Susan K., 58 · Verified · Updated 2 days ago
Tanning beds feel riskier than they used to?
Here's why 20,000+ women over 45 switched to Bronzé — the gradual tanning butter built for mature skin.
TLDR: This Tanning Butter will ruin tanning beds for you forever.
1. Wake up tan — without the sun damage
The best part of the tanning bed was never the bed — it was waking up golden.
We're the generation that grew up golden.
You shouldn't have to give that up now — and with Bronzé, you don't.
Same overnight color, minus the UV.
2. The bed has been keeping score on your skin
The age spots out of nowhere. The deeper lines. The mole check you keep putting off. That's the UV — and every session adds more.
Tanning beds don't just tan you. They age you faster — more wrinkles, more spots, thinner skin.
And it only compounds from here.
3. Why other options fall short
The spray tan transfers onto everything — and it's an inconvenience, week after week.
The drugstore mousse dries your skin out and often leaves an uneven tan.
Bronzé was built for mature skin, by spray-tan tech Isabelle Hart — after 5,000+ appointments and learning what works best for skin like ours.
Here's what she figured out — and what everyone else keeps getting wrong.
4. Thirsty skin can't hold a tan
Most self-tanning disasters happen because mature skin lacks moisture.
Bronzé's Hydration Complex floods skin with moisture as the color develops. Even color and softer skin, from the very first application.
"My skin felt nourished, not dried out or tight."
— Bronzé customer survey
5. Why other tans turn orange (and Bronzé can't)
Most self-tanners rely on DHA alone — it develops fast, and on its own it leans orange.
Bronzé adds Erythrulose, a premium tanning sugar that works more slowly and warms the color with a golden undertone.
The kind of tan you'd normally get from the sun.
You'll almost never find Erythrulose in a drugstore mousse.
It costs far more than DHA — so most brands skip it. And that's exactly where orange comes from.
"The glow looks real — never orange, never obvious."
— the #1 answer in Bronzé's customer survey
6. Built for one thing: the best-looking tan of your life
"My skin felt nourished, not dried out or tight."
— Bronzé customer survey
7. Build it as deep as you want
You're in control — and you can't wake up too dark.
Subtle glow? One application. Deeper bronze? Again tomorrow.
So that's why your tan will look gorgeous. But here's the thing customers mention almost as much as the color:
8. A couple of minutes — then just go live your day
Nothing in your day waits for your tan.
Massage it in like body lotion. Let it dry for 5 minutes. Then hug your husband, sleep on the white sheets, go to dinner, go to church, go away for the weekend.
No appointments. No memberships. No hot lamps.
"It's the easiest, most forgiving tan I've used."
— Bronzé customer survey
9. Sleeveless in July. The skirt at dinner. Shorts at the lake.
With a warm, even glow, you stop thinking about your skin — and start showing it.
No tugging your sleeves down. No checking your legs in the mirror before you leave. Just getting dressed for the day you actually want to have.
And sooner or later, a friend pulls you aside and asks what your secret is. That moment feels even better than the tan.
"I feel better in a skirt with tanned legs."
— Bronzé customer, 68
10. In the end, you've got three options
Keep the bed — and keep adding damage.
Quit tanning — and give up the glow you love.
Or get a gorgeous tan that's actually good for your skin.
Over 10,000 women refused to choose between the first two.
They picked the healthy one — and kept the glow anyway.
Try it for a whole month; if you don't love it, you get your money back.
Wake up like you spent the weekend in the sun — not under it.
"I simply ran out and couldn't be without it."
— Bronzé customer survey
Gradual Tanning Butter
The only self-tanner formulated from scratch for mature skin — by a spray tan artist of 5,000+ tans.
7.5 FL OZ JAR / 220 G.
4.7 Stars | 5323 Reviews
- ✓ Natural golden warmth in 4 hours — never orange, never patchy
- ✓ Transfer-proof in 5 minutes — apply at dinner, get on with your evening
- ✓ Won't dry your skin out — 7% hydration system, no alcohol
- ✓ Built for mature skin by a spray tan artist of 5,000+ tans
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The 30-Day Bronzé Promise
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Effortless Glow, Real Results
You’ll want to keep a jar on hand — because once the glow starts showing, there’s no going back.
